Don't want to be going into too much detail on a Friday afternoon but next week will see the Artesian blog focusing on a report conducted by the Aberdeen Group and sponsored by Artesian Solutions titled: Sales Intelligence: Preparing for Smarter Selling.
The report focuses on how the use of aggregated business directories and supporting technologies are helping to alleviate the pressure to acquire new and profitable customers, without increasing the cost of identifying and selling to these prospects.
There's some really interesting stuff to examine in further detail and you'll be able to download the entire research piece directly from the blog. Any other bloggers wishing to collaborate on this or get extra info on the eye opening bit of research please just get in touch.
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